Purpose: Presents the business and opportunity in the form of cohesive, supportable financial data to investors, partners, and other stakeholders.

Key Attributes: Generally includes an income statement, balance sheet, and cash flow statement; May include various company-specific analyses. Startup financial modeling rests heavily on forming accurate assumptions along the lines of pricing, growth rates, market penetration rates, cost of goods sold, operating costs, capital budgeting, per-unit & per-customer metrics, cash needs & use of funds, turnover, and other financial forecast and expense items.

These models are designed to allow Company management to adjust assumptions, modify inputs, and run various scenarios (such as best case, worst case, baseline, slow growth, rapid growth, etc.). Following the development of the assumptions and the scenario-driven model comes the presentation of the data. This encompasses the creation of charts for inclusion into the business plan and presentation showing revenue growth, profitability growth, revenue & costs by product line, and other key metrics as appropriate.

Who Needs It:

» Entrepreneurs preparing for launch and startups seeking seed, angel, and venture capital investment
» Established companies seeking follow-on rounds of financing or introducing new products
» All companies looking for greater insight, visibility, and efficiency in their operations.

What It Does:

» Hones the business and revenue model prior to launch
» Demonstrates the capital needs and return-on-investment of the business
» Provides rigorous analytical insight into the feasibility and profit potential of the opportunity.

For more involved finance engagements, please see our CFO Services and Financial Strategy page.

Contact us today to learn how we can help. We look forward to working with you.

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